I’m somewhat amused by this: One area con has an ad on their home page, advertising one of my competitors. The ad isn’t served up dynamically, and I have no reason to believe it’s a paid ad. (To be fair, the competitor’s site is a darn site prettier than mine and has content beyond the list of events.)
Not knowing the thought process involved, I won’t debate the wisdom of using your home page to serve up an ad that’s going to take people to another site.
But I can’t help thinking, if Convention X is going to put a link to a convention list on their home page (potentially sending people to other conventions), wouldn’t it make sense to link to a convention list that actually includes Convention X?
So what can you do if your favorite convention doesn’t appear on my list? Tell me the event details and there’s a good chance I’ll add it. (I’m rather pleased by my site’s reputation for listing smaller, local events in addition to the bigger name cons that everyone already knows about it. I’ll probably draw the line at My Little Pony events, though to be fair, I do list G.I. Joe cons, so you never know…)
And what if your event is already listed but some of the details have changed or incorrect? (The latter of course, that never happens. That’s my story and I’m sticking to it.) Drop me a line with the details of what’s changed and I’ll update it.
That way, maybe some of the traffic your site sends away will come back. 🙂